Duragcell

About us ?

DuragCell

DURA(G)CELL wants to be a new way for the black culture expression, make durags become your “everyday crown”. 

Here there is no place for conformity, it’s about being carefree and putting durags in the center of your style. It’s all about – adding some drip to your sauce. 

Duragcell

Born in Paris in 2020, DURA(G)CELL is a durag brand founded by Anne Lexee and Sybella Ursulet. 

The story of two black women burning with the desire to bring a new vision to their culture, to reinterpret a mythical product of black culture.

The association of two complementary personalities, Sybella brought the culture of durag, the inspiration, Anne embraced it, reinvented it. An explosive combination that gave birth to a project of natural evidence and absolute authenticity.

DURAGCELL

Born in Paris in 2020, DURA(G)CELL is a durag brand founded by Anne Lexee and Sybella Ursulet. 

The story of two black women burning with the desire to bring a new vision to their culture, to reinterpret a mythical product of black culture.

The association of two complementary personalities, Sybella brought the culture of durag, the inspiration, Anne embraced it, reinvented it. An explosive combination that gave birth to a project of natural evidence and absolute authenticity.

DURAGCELL

DURA(G)CELL wants to be a new way for the black culture expression, make durags become your “everyday crown”. 

Here there is no place for conformity, it’s about being carefree and putting durags in the center of your style. It’s all about – adding some drip to your sauce. 

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